Building a Fresh Identity
Brand Playbook
Brand Playbook
Second Chance Facial Rejuvenation needed more than a logo; they needed a brand that embodied expertise, elegance, and trust.
Purposeful Design
Purposeful Design
To translate the brand digitally, I designed and launched a custom WordPress website that served as both a showcase and a functional hub, seamlessly connecting prospective clients to educational courses. The result was a polished, professional online presence that not only elevated the brand's image but also streamlined engagement and course enrollment, positioning Second Chance as both an authority and a resource in advanced skincare space.
The Second Chance website was designed to be both visually elevated and highly functional, reflecting the brand's expertise while driving engagement.
Key features included:
Leader Generation Funnel: Integrated contact forms and course detail pages to seamlessly capture inquiries and connect prospective clients with educational offerings.
Find a Practitioner: A user-friendly directory that allows clients to locate certified practitioners in their area, strengthening accessibility and trust.
Before and After Gallery: Curated photos showcases to demonstrate treatment results, reinforcing credibility and highlighting the brands's transformative impact.
Together, these elements created a website experience that is intuitive, informative, and conversion-focused, turning visitors into engaged clients and course participants.
More Work
More Work
From Concept to Sold-Out Success
2020
Branding
Packaging
From Concept to Sold-Out Success
2020
Branding
Packaging
A Women-Led Innovation
2025
Product Marketing
Storytelling
A Women-Led Innovation
2025
Product Marketing
Storytelling
Turning Science Into Clear Messaging
2025
Product Development
Branding
Turning Science Into Clear Messaging
2025
Product Development
Branding
Grounded in Healing, Built on Vision
2020
Website Design
Branding
Grounded in Healing, Built on Vision
2020
Website Design
Branding
FAQ
FAQ
01
What can I expect from a Power Hour Coaching Session?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
How does Fractional Leadership work?
05
How do we measure success?
06
What do I need to get started?
07
What is EP²?
08
What types of clients do you work with?
01
What can I expect from a Power Hour Coaching Session?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
How does Fractional Leadership work?
05
How do we measure success?
06
What do I need to get started?
07
What is EP²?
08
What types of clients do you work with?
Building a Fresh Identity
Brand Playbook
Second Chance Facial Rejuvenation needed more than a logo; they needed a brand that embodied expertise, elegance, and trust.
Purposeful Design
To translate the brand digitally, I designed and launched a custom WordPress website that served as both a showcase and a functional hub, seamlessly connecting prospective clients to educational courses. The result was a polished, professional online presence that not only elevated the brand's image but also streamlined engagement and course enrollment, positioning Second Chance as both an authority and a resource in advanced skincare space.
The Second Chance website was designed to be both visually elevated and highly functional, reflecting the brand's expertise while driving engagement.
Key features included:
Leader Generation Funnel: Integrated contact forms and course detail pages to seamlessly capture inquiries and connect prospective clients with educational offerings.
Find a Practitioner: A user-friendly directory that allows clients to locate certified practitioners in their area, strengthening accessibility and trust.
Before and After Gallery: Curated photos showcases to demonstrate treatment results, reinforcing credibility and highlighting the brands's transformative impact.
Together, these elements created a website experience that is intuitive, informative, and conversion-focused, turning visitors into engaged clients and course participants.
More Work
FAQ
01
What can I expect from a Power Hour Coaching Session?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
How does Fractional Leadership work?
05
How do we measure success?
06
What do I need to get started?
07
What is EP²?
08
What types of clients do you work with?
Building a Fresh Identity
Brand Playbook
Second Chance Facial Rejuvenation needed more than a logo; they needed a brand that embodied expertise, elegance, and trust.
Purposeful Design
To translate the brand digitally, I designed and launched a custom WordPress website that served as both a showcase and a functional hub, seamlessly connecting prospective clients to educational courses. The result was a polished, professional online presence that not only elevated the brand's image but also streamlined engagement and course enrollment, positioning Second Chance as both an authority and a resource in advanced skincare space.
The Second Chance website was designed to be both visually elevated and highly functional, reflecting the brand's expertise while driving engagement.
Key features included:
Leader Generation Funnel: Integrated contact forms and course detail pages to seamlessly capture inquiries and connect prospective clients with educational offerings.
Find a Practitioner: A user-friendly directory that allows clients to locate certified practitioners in their area, strengthening accessibility and trust.
Before and After Gallery: Curated photos showcases to demonstrate treatment results, reinforcing credibility and highlighting the brands's transformative impact.
Together, these elements created a website experience that is intuitive, informative, and conversion-focused, turning visitors into engaged clients and course participants.
More Work
FAQ
What can I expect from a Power Hour Coaching Session?
How is the pricing structure?
Are all projects fixed scope?
How does Fractional Leadership work?
How do we measure success?
What do I need to get started?
What is EP²?
What types of clients do you work with?